Conectados Visual Concept, Event & UI Design
Conectados was an app created for a company's year-end celebration. It was designed to be used before, during, and after the event.
The main idea was to give employees a place to interact with each other, but the app also included practical information such as transportation schedules and event tickets. After the event, employees could use the app to answer a satisfaction survey.
Pozek Group / The Orlando Real Website Design & UX/UI
Redesign of The Orlando Real news website. I worked on the wireframes and UI, looking at the existing site and researching ways to improve the navigation and make the content easier to find.
Project in development.
Henkel Visual Concept & UX/UI Design
I worked on a digital platform for Henkel and its distributors. The idea was to bring several different services into one place and make communication with distributors easier. The project included four different areas:
Radar Henkel — A news and communication area where Henkel could share information, updates, and new products with distributors.
Tool Box — An ordering tool for communication and marketing materials. Distributors could choose what they needed, select the quantity and bundle size, place an order, and follow its status.
Henkel Mais — An online learning area with courses, videos, and training materials for distributors.
Henkel Challenge — A rewards program connected to sales and training. Distributors could earn points from their sales and completed courses and exchange them for gift cards and other products.
Seara UX/UI & Digital Platform Design
A platform created for Seara to improve communication and engagement with its distributors. Users could check their order status, see how many loyalty points they had accumulated, and access a separate rewards area.
Points could be exchanged for different prizes, from freezers and industrial equipment to bicycles and other products.
DIA% Visual Concept, Event Experience & UI Design
DIA runs a large anniversary promotion every year. For this campaign, customers had to create an account and register their purchase receipts through the platform to participate. I worked on the visual concept and UI, focusing on making the registration and receipt submission process clear and easy to use.
PepsiCo PepsiCoVisual Concept, Campaign & UI Design
A platform created for a PepsiCo sales campaign that rewarded the best-performing sales representatives and their families with international trips.
 Participants could use the platform to check their current and previous sales numbers, see how their results were changing, check their position in the campaign, receive messages from the company, and redeem their rewards.
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